Tracking Pixel
N/A
跟踪像素
Tracking Pixel · N/A · 跟踪像素 · TRAK-ing PIK-sul · web beacon · spy pixel · marketing pixel · Privacy · email · ads · trackingPrivacyweb beacon spy pixel marketing pixel/TRAK-ing PIK-sul/
Also known as: web beacon, spy pixel, marketing pixel
Last updated August 9, 2026
Definition
A tracking pixel is a tiny image or script that reports when a page or email was opened, often used for analytics and ad targeting.
Real-World Example
An email that loads a 1×1 image from a marketing server can tell senders you opened the message.
References
Related terms
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